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case study · website for Plant ProjectPlant Project

From a Google Doc to a food blog.

Plant Project is Jenna’s vegan food blog: her own recipes, the plant-based products they keep in the kitchen, the meals on repeat and favorite San Diego restaurants. It all started in one long Google Doc. We turned it into a real website she can add to herself.

A vegan Philly cheese steak subCreamy roasted red pepper pastaPeanut butter cookiesBuffalo cauliflower

100% plant-based

  • 29

    Recipes, each with its own page

  • 9

    Categories, from mains to sweets

  • 1

    Google Doc it all started in

  • ~1 min

    From the admin to live for a new recipe

before & after

One doc, 29 pages.

Every recipe lived in the same long document: hard to share, impossible to find on Google. Now each one has a page with a photo, servings, ingredients you can tick off and the steps. Switch between them.

plant-project-site.web.app/recipes/philly-cheese-steak/
Philly cheese steak sub with seitan, peppers, onions and cashew cheese sauce must-try

Sandwiches & wraps

Philly Cheese Steak

Serves 2 · 16 ingredients · 29 steps

Enjoy this hearty sub featuring toasted garlic bread, juicy seitan, sautéd peppers and onions, and smothered in a creamy, jalapeno cashew cheese sauce. A guaranteed winner, you’ll definitely want to keep this philly cheese in your repertoire.

Ingredients (0/16 ready)

A demo for this page: the Philly cheese steak recipe’s own text shown as a plain document, next to its page on the site.

the recipes

Something for every craving.

Mains, pasta, party food, sandwiches, sides, breakfast and sweets, with Jenna’s must-tries marked. Filter them.

29 recipes

  • Fettuccine topped with Impossible bolognese sauce and chopped parsley

    Pasta

    Impossible Fettuccine Bolognese

  • Deviled potato halves garnished with paprika and chives on a white plattermust-try

    Sides

    Deviled Potatoes

  • Air-fried breaded pickle chips with a bowl of sriracha special sauce

    Party food

    Air-Fried Pickles w/ Sriracha Special Sauce

  • Philly cheese steak sub with seitan, peppers, onions and cashew cheese saucemust-try

    Sandwiches & wraps

    Philly Cheese Steak

  • Crispy fried tofu chicken sandwich with lettuce, tomato, pickles and sauce

    Sandwiches & wraps

    Vegan Copycat Chick-Fil-A Sandwich

  • Buffalo tempeh wrap halves with lettuce, tomato, avocado and tzatziki

    Sandwiches & wraps

    Buffalo TTLA Wrap w/ Homemade Tzatziki Sauce

  • A plate of baked buffalo cauliflower wings

    Party food

    Buffalo Cauliflower

  • Vegan shepherd's pie in a baking dish with a served slice on a plate

    Mains

    You Won’t Believe It’s Vegan Shepherd’s Pie

  • Pulled chicken taco with mango salsa, black beans and avocado cilantro crema

    Mains

    Pulled “Chicken” Tacos w/ Avocado Cilantro Crema

  • Fettuccine with vegan shrimp, lemon sauce and fresh parsley

    Pasta

    “Shrimp” Scampi Fettuccine

  • Cashew cheese ball coated in parsley and slivered almonds with crackers, olives and Tofurky slices

    Party food

    Cashew Cheese Ball

  • Banana bread granola bars drizzled with chocolate and coconut

    Sweets

    Banana Bread Granola Bars with Homemade Peanut Butter

A working copy of the recipe index, with the recipes on Plant Project in November 2026.

the pantry

What’s in the kitchen.

The plant-based products they actually buy, and what they use each one for. Straight from the original doc, now its own page.

    • Nutritional Yeast

      • Great flavor and great nutritional value. Goes with nearly everything
      • Great B12 content
    • Cashews

      • Must have for things like queso
      • Can make really good cheese sauce for mac and cheese using cashew cream as a base
    • Follow Your Heart Vegenaise

      • Comes in many flavors - the plain one tastes really good on sandwiches, wraps
      • Can make your own dressings and spreads with this stuff - goes great on salads
      • Can make really good tzatziki sauce - add some shredded cucumbers and dill
      • Ketchup / vegenaise sauce on burgers is so good

what we built

A food blog she runs herself.

  • Recipe editor

    Name, category, photo, ingredients and steps, live within about a minute.

  • Photos for every dish

    Each recipe with its own photo, sized for phones and computers.

  • Ready for Google

    Every recipe page carries the details Google reads to show recipes in search.

  • Pantry, meals, eating out

    The rest of the doc, turned into its own pages.

  • Content moved over

    All 29 recipes carried over from the Google Doc, sorted into categories.

  • Made for the kitchen

    Easy to read on a phone propped on the counter, with ingredients you can tick off.

Got a doc that deserves to be a website?

We design it, build it, move your old site over without losing a visitor, and keep it fast.